How to Charge for Social Media Work as a Freelancer: Part I

Do you know who I am?

First off, there are 3 factors to consider:

  1. Who approached who, or were you referred? If you were sought out or referred, it means that the person/company has done their homework and wants you to represent them in some capacity. This puts the ball in your court and you can up the ante on how much you charge, but always be willing to negotiate in any case.
  2. Experience. You’re in luck, no one has over 10 years experience in social media, okay maybe a few people do. Perhaps Zuckerberg. In any case, your experience, like any other job is directly proportional to how much you can charge. Alot of experience with results you can show or talk about means more money.
  3. Personal goals and brand. Unlike other freelance work, social media puts you in the limelight as the ambassador for whatever you’re selling/saying. It makes you accountable and very transparent. Ensure that whatever you are doing is consistent with your personal goals and branding.

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